How can my internet startup get custom-made widgets (aka gadgets, modules, etc.) to offer to our community?

I want to get custom-made widgets for my internet startup. The main goal is to enable our community to get the widgets and post it on their social networking profiles as they desire. I am not a programmer, and need to find the best way to go about this. For example, do I hire an individual programmer? If I should go with a web development company, how do I find one that makes widgets? Thanks for the help!

How can my internet startup get custom-made widgets (aka gadgets, modules, etc.) to offer to our community?
You can get infomation on Gadgets from Yahoo at the site listed. You will also find a forum to ask your gadget questions and find programmers willing o help you get your project completed.